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A research blog transforming data into stories about consumer trends. Hundreds of journalists trust our data. We have been cited in The New York Times, The Wall Street Journal, Bloomberg, and more.

Grocery Outlet’s sales have soared amid high food prices

In 2022, high inflation impacted sales trends across various retail sectors in the U.S.—from big-box stores and discount chains to grocery companies. While inflation began easing in mid-2022, food prices have remained elevated throughout 2022 and into 2023. Amid rising food prices, discount grocery chain Grocery Outlet (NASDAQ: GO) saw its sales in the first … Continued

Michal Kaczmarski — 14 Mar 2023

Bloomberg Second Measure data beat consensus estimates for Burlington three holiday quarters in a row

Amid a highly-anticipated earnings season for retailers, off-price chain Burlington (NYSE: BURL) reported earnings that beat investors’ expectations in the fourth quarter of 2022. Ahead of Burlington’s holiday quarter earnings announcement, Bloomberg Second Measure transaction data projected $2.78 billion in revenue—within two percent of Burlington’s reported revenue—while the mean consensus estimate was more than 5 … Continued

Janine Perri — 06 Mar 2023

Ahead of Target’s earnings call, transaction data projected a Q4 revenue increase

After months of challenges related to excess inventory as well as changing consumer trends amid high inflation, Target Corporation (NYSE: TGT) surprised investors with its announcement that its revenue for the fiscal quarter ending on January 28, 2023 (FY22 Q4) increased 1 percent compared to the previous year. While consensus expected sales to drop year-over-year, … Continued

Janine Perri — 01 Mar 2023

Transaction data beat mean consensus estimate ahead of TJX’s Q4 earnings report

On February 22, 2023, The TJX Companies (NYSE: TJX) announced that its revenue for the fiscal quarter ending on January 28, 2023 (FY23 Q4) was $14.52 billion, a 5 percent increase from the previous year. The report, which was the first among major off-price retailers during the first earnings season of 2023, exceeded analysts’ revenue … Continued

Janine Perri — 24 Feb 2023

How do customer acquisition and retention fare for weight-loss programs like Weight Watchers and Nutrisystem?

Eating healthier food and losing weight are popular New Year’s resolutions. Many U.S. consumers sign up with weight-loss programs to aid in their goal, but how likely are they to stick with their new eating habits? Consumer transaction data shows that weight-loss programs like Weight Watchers—owned by WW International, Inc (NASDAQ: WW)—and Nutrisystem see an … Continued

Janine Perri — 16 Feb 2023

Amazon’s holiday sales growth outpaced superstore competitors in 2022

At the end of November 2022, Amazon.com, Inc (NASDAQ: AMZN) announced that it saw record sales during the five-day shopping period between Thanksgiving and Cyber Monday. But how did the rest of the holiday season fare? Consumer transaction data shows that Amazon’s U.S. consumer sales during the 2022 holiday season exceeded its holiday sales during … Continued

Janine Perri — 31 Jan 2023