About Data Points

A research blog transforming data into stories about consumer behavior. Hundreds of journalists trust our data. We have been cited in The New York Times, The Wall Street Journal, Bloomberg, and more.

Which company is winning the restaurant food delivery war?

Meal delivery sales are expected to spike as more Americans shelter at home during the coronavirus outbreak. Our data shows sales did grow year-over-year in February, but not as much as many predict they will in March.

Liyin Yeo — 19 Oct 2020

Gymshark’s new customer acquisition is devouring the competition

Founded in 2012, Gymshark had been swimming along stealthily until it snapped up its first ever funding round from General Atlantic at a $1.3B valuation. Its focus has primarily been on building an influencer community and selling to consumers in its home country, the UK. Its founder, Ben Francis, is now looking to shift his … Continued

Sitara Ramesh — 01 Oct 2020

Grocery spending reveals where New York and California residents may be migrating

As some U.S. employers consider expanding the role of telework at their companies, many Americans may be working remotely indefinitely and have the freedom to flee COVID-19 hot zones in favor of greener pastures. By using grocery spending as a proxy for residency, transaction data reveals which of the states hardest hit by the pandemic … Continued

Kate Gessner — 29 Sep 2020

Uber vs. Lyft: Who’s tops in the battle of U.S. rideshare companies

The coronavirus outbreak is prompting many Americans to forgo gatherings and non-essential activities, which is expected to lead to a drop in sales for ride-hailing and scooter companies. But, through February, sales data shows, it was largely business as usual.

Liyin Yeo — 16 Sep 2020

Drizly dominates alcohol delivery market

The popularity of alcohol delivery services has skyrocketed with the introduction of pandemic-driven social distancing policies. Given the closure of bars across the country, consumers are turning towards more convenient alternatives to get their happy hour beverages. Within the alcohol delivery market, Drizly has set itself apart from the crowd. The company—which recently raised $50 … Continued

Liyin Yeo — 15 Sep 2020

COVID-19 Industry Tracker

U.S. consumer spending has been altered by the coronavirus pandemic. Our data reveals that consumers are changing the way they pay for goods and services, with some industries seeing spending shift toward online purchases. Additionally, the pandemic has changed the types of purchases consumers are making, with stimulus recipients increasing their spending on big-ticket items. … Continued

Liyin Yeo — 14 Sep 2020