About Data Points

A research blog transforming data into stories about consumer behavior. Hundreds of journalists trust our data. We have been cited in The New York Times, The Wall Street Journal, Bloomberg, and more.

Transaction data projected SFIX and RENT revenue ahead of earnings reports and now sees sales slowdown for Stitch Fix

Last week, DTC clothing subscription companies Stitch Fix (NASDAQ: SFIX) and Rent the Runway (NASDAQ: RENT) released earnings reports showing strong revenue growth in the most recent fiscal quarter. Before these earnings reports were released, transaction data from Bloomberg Second Measure projected the quarter’s revenue within 1 percent of each company’s reported revenue. Our data … Continued

Janine Perri — 15 Dec 2021

Shake Shack expands online presence during the pandemic

Throughout the COVID-19 pandemic, Shake Shack (NYSE: SHAK) has been revamping its omnichannel strategy. The fast casual burger chain has launched features such as curbside pickup and delivery through its own app to facilitate online ordering, and is looking to further expand its retail footprint in 2022 by opening drive-thrus and 50 new locations, primarily … Continued

Janine Perri — 06 Dec 2021

Big-box retailers closed last Thanksgiving saw a decrease in sales

In 2020, several big-box chains announced that they would close their retail locations on Thanksgiving Day due to the ongoing COVID-19 pandemic. One year later, some of those same companies—including Walmart, Target, and Best Buy—will remain closed again on Thanksgiving. Consumer transaction data reveals that among the three companies, Walmart saw the most significant decrease … Continued

Janine Perri — 22 Nov 2021

Glossier sales shine on Black Friday and Cyber Monday

Glossier—the DTC beauty company that recently raised $80 million in Series E funding—has historically held one major sale each year, coinciding with Black Friday and Cyber Monday. Consumer transaction data reveals that Glossier’s sales the week of Black Friday are continuing to grow year-over-year. At the same time, a comparative analysis of other major beauty … Continued

Janine Perri — 11 Nov 2021

Dutch Bros Coffee sales are brewing in new markets

Dutch Bros Coffee, the Oregon-based coffee chain popular on the West Coast, recently made its debut on the NYSE under the ticker BROS. In the two years leading up to its IPO, Dutch Bros launched market expansion plans aimed at reaching consumers in new states. An analysis of consumer transaction data found that Dutch Bros … Continued

Janine Perri — 08 Nov 2021

Wise captures growing share of money transfers from U.S. consumers

Options for money transfers have expanded in recent years, as peer-to-peer platforms and cryptocurrency have grown in popularity as alternatives to traditional banks. Consumer transaction data reveals that Wise, formerly known as TransferWise, has accounted for a growing share of the money exchanged by U.S. consumers using international money transfer services, overtaking more established competitors … Continued

Janine Perri — 02 Nov 2021