It took Chipotle nearly two years, but its sales had almost recovered from several food-poisoning outbreaks that plagued its stores—and its customers—in late 2015. After a lot of reparations in the form of free burritos, sales earlier this year were nearing pre-outbreak levels. But then in July, norovirus turned up in a Virginia Chipotle. Both … Continued
Amazon’s first big move at Whole Foods was to lower prices on grocery staples, which risked a drop in revenue if shoppers chose to pocket the savings. Instead, the gamble paid off. Throughout the first week, customers still spent similarly high amounts, and the discounts increased new traffic. Transaction data shows that August 28 outpaced … Continued
The pumpkin spice latte may be Starbucks' most popular seasonal drink, but Second Measure’s consumer spending data reveals September is not the top month for sales or customer traffic.
Online retail giant Amazon made headlines recently by announcing its planned purchase of high-end grocer Whole Foods. The market responded immediately with stock price leaps for both companies, and The New York Times speculated that the acquisition will poise Amazon to better compete with another retail behemoth, Walmart, in the brick-and-mortar marketplace. However, Amazon is … Continued
A deeper look into Blue Apron's retention, customer spending, and market share.