About Data Points

A research blog transforming data into stories about consumer trends. Hundreds of journalists trust our data. We have been cited in The New York Times, The Wall Street Journal, Bloomberg, and more.

Pumpkin spice and everything nice for Starbucks sales during fall menu launch

The return of the pumpkin spice latte—or “PSL” to its loyal fans—is heralded as the unofficial start of fall. Starbucks and Dunkin are two of the largest coffee chains known for selling this seasonal treat. But does the return of the PSL affect sales at these two companies?

Janine Perri — 20 Sep 2021

Eyewear sales rising as Warby Parker sets sights on IPO

As Warby Parker prepares to go public, consumer transaction data shows that the DTC company’s quarterly sales have exceeded pre-pandemic levels. Here's how the eyewear company stacks up against omnichannel and online-only competitors.

Janine Perri — 15 Sep 2021

Cross-shopping between Etsy and Depop increased ahead of acquisition

In June 2021, global ecommerce company Etsy announced that it would acquire Depop, a UK-based resale marketplace that has also been gaining traction in the US. During the pandemic, a growing percentage of U.S. customers at Depop have also been making purchases at Etsy.

Janine Perri — 07 Sep 2021

Sales take flight ahead of Allbirds IPO

As Allbirds prepares for its public debut, consumer spending data reveals how returning customers and holiday sales have contributed to sales growth, as well as how the company’s retail locations in select metro areas have fared during the pandemic.

Janine Perri — 07 Sep 2021

Cruise lines set sail toward sales recovery

The cruise industry is one of the many areas within the travel sector—such as airlines, rental cars, and hospitality—that have been rebounding over the summer. Despite a recent uptick, sales for the cruise line industry remain far below pre-pandemic levels.

Janine Perri — 31 Aug 2021

Macy’s earnings surprise signals consumers’ return to retail

As retailers see increased traffic from shoppers returning to brick-and-mortar stores, department stores such as Macy’s are experiencing significant sales growth.

Janine Perri — 26 Aug 2021