Author: Kate Gessner

MoviePass drama sends signups reeling
NOTE: Bloomberg Second Measure launched a new and exclusive transaction dataset in July 2022. Our data continues to be broadly representative of U.S. consumers. As a result of this panel change, however, we recommend using only the latest posts in assessing metrics, and do not support referring to historical blog posts to infer period-over-period comparisons. MoviePass’s recent shake-ups—like charging … Continued
Kate Gessner — 21 Aug 2018
Waitlist drives demand for Tesla’s Model 3
Tesla opened up Model 3 ordering to its entire waitlist. A spike in configuration payments followed, though three-quarters of the waitlist have yet to order.
Kate Gessner — 10 Aug 2018
Spending on Twitch shows big league esports have already arrived
Spending on Twitch, a platform for video game streaming, shows how fast the esports industry is growing. The company's annual U.S. sales doubled last year."
Kate Gessner — 27 Jul 2018
Prime members deliver for Amazon every day
Prime Day 2018 promises deals that rival Black Friday and a boost for Amazon’s subscriber base, which accounts for three-quarters of its U.S. sales.
Kate Gessner — 16 Jul 2018
Checking out Whole Foods 365 days after the Amazon acquisition
Since Amazon bought Whole Foods, customer traffic is up by 3 percent, and more spending than ever is coming from Prime subscribers.
Kate Gessner — 22 Jun 2018
Bird’s sales soar in months ahead of billion-dollar valuation
Sales at the scooter company are 26 times greater than in October. And spending at competitor Lime is also on a roll.
Kate Gessner — 20 Jun 2018